Custom websites · Local small businesses
A custom website that wins you customers. $2,500 flat. Two weeks. You own it.
Most agencies charge $8,000 to $15,000 and take two or three months. We hand-build you a site made to rank on Google and get cited by AI, in two weeks, for $2,500 flat, priced before we start.
Booking new projects for July, limited build slots
Waleed Faruki, founder
I design and build every site myself.
- $2,500 flat
- 2-week delivery
- You own the code
- No hidden fees
LuxeLine, live at luxelinehome.com
The math
Same custom site. A fraction of the cost and time.
Here's how a typical agency quote stacks up against working with us directly.
Typical agency
$8k–$15k
- Two to three months to launch
- Account managers and hand-offs
- Change orders and surprise invoices
- Often locked into their platform
North Shore Labs
$2,500 flat
- Live in two weeks
- You work directly with the builder
- One price, quoted up front
- You own the code and the domain
Proof
Real businesses, real sites, already live
These aren't mockups. Every site below was built for a real client and is live right now, so click the teal badges and go see for yourself.
AliNihari
A custom catering request flow that took them from 1 form submission a month to 11. That's a 1000% jump.
Frisco Pet Care
A full website build for a vet clinic that went from basically invisible to actually showing up on Google.
LuxeLine
An Orange County design studio, rebuilt for how the web actually looks now.
SoCal Dirt Broker
A programmatic SEO build with a dedicated page for every service in every city they serve.
What it does for you
A site that actually brings in business
It's built to bring in business, and every choice we make comes back to that. All for one flat price.
Get found when customers search
Clean, semantic pages built so Google (and AI tools like ChatGPT and Perplexity) can read you and point people your way when they're looking for what you do.
Turn visitors into calls and bookings
Every page is built around the one thing that actually matters for your business, whether that's a call, a booking, or a sale. That's the whole point of it.
Look like the best option in your market
A custom, fast, modern site that makes you the obvious pick next to competitors still running some dated template.
Never worry about updates again
Hosting, edits, content changes, and support all handled for a flat $100/mo. You email us and it gets done. No hourly billing, no fiddling with dashboards yourself.
The cost of waiting
Every day with a dated or missing site, customers are choosing the competitor who shows up first.
Most people check you out online before they ever pick up the phone. If your site is slow, looks old, or just isn't there, they don't sit around waiting. They click the next name on the list. That's a call you never even knew you lost.
Zero risk
Why this is the safe choice
No deposits into the unknown. No runaway invoices. Here's exactly what you're protected by.
Price quoted up front
$2,500 flat, agreed before we start. You'll never get a surprise bill from us.
Two-week delivery
From kickoff to launch in two weeks. No months of waiting, no "it's almost done."
You own everything
Everything ships to you at launch. It's your asset, and there's nothing we keep that could hold it hostage.
No lock-in
Stay because the work's good, not because you're stuck. Leave whenever you want and take your site with you.
How it works
From questions to launch in two weeks
- 1
Answer a few questions
Tell us about your business and what you need. Takes about a minute.
- 2
Get your plan & book a call
We map out the right site for you and you grab a time that works.
- 3
We design & build
A custom site, hand-built and tuned for Google and AI search.
- 4
Launch in two weeks
We ship, connect your domain, and hand over a site you fully own.
Waleed Faruki
Founder & web developer
Why work with us
You work directly with the person building your site
North Shore Labs is a remote studio run by Waleed Faruki. No account managers, no hand-offs, no office to pay rent on. Just a custom site built well, for a flat price, by the person you're actually talking to. That's how the price stays at $2,500 flat instead of five figures.
One price up front, two-week delivery, and when it's done the site is yours outright.
Questions
The stuff people ask
Get your plan in 60 seconds
Answer a few quick questions and we'll map out your custom site. Booking July, limited build slots. No pitch, just a plan.